scribbles tagged ‘anthropomorphism’

dumper truck

Sunday, October 10th, 2010 | tags: , , , ,  |

Goodbye Natwest banking



Hello Co-operative Banking

suggesting I 'Dump' my current bank


The subtle differences in the way the companies are can be seen in the promotional designs for their current campaigns. The Natwest prmotion is neat and tidy with photographs of brochures, big old buildings and staff wearing a uniform and name tag. By contrast the Co-op promotion includes an imitation of hand-written text corrections, a childs plastic toy, the colloquial word ‘dump’, and anthropomophises the Bank by refering to it as ‘someone’.

Moving from being treated as a sales opportunity to being recognised as a person feels really good.  The Natwest customer charter, to become the most helpful bank is definitiely an admirable goal that shows they are aware of one of their key shortcomings. They have a long way to go, helpfulness is not something I’d noticed in their recent everyday service. By contrast, the staff at the Co-op actually

  • listened to me
  • asked me sensible questions that I could understand
  • made fun little observations that made me smile and demonstrated the lack of corporate dehumanising of their staff, and 
  • provided understandable advice.


While in the Reading Co-op branch I overheard someone comment on the recruitment poster in the branch suggesting that people dump their old bank :

‘The coop is my old bank – what should I do?

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emotionally vicious software

Saturday, October 17th, 2009 | tags: , , , ,  |

Data execution preventionprograms are aborted

processes hang, are hung, then killed

and data is executed

I wonder whether anything is  slaughtered, murdered, guillotined, or assassinated by abbatoir processes. Maybe things are slowly drawn, quartered and impaled.

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today I am a bumbly bee

Sunday, May 24th, 2009 | tags: ,  |

Tea rose and bee

Please pollinate your comments appropriately.  

Thank you.

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Monday, May 4th, 2009 | tags: , , , ,  |

Whilst concentrating on driving home through the outstanding Oxfordshire countryside I am everywhere-aware and nowhere.   The journey lasts as long as a daydream,   a CD,    15 Johnny Cash songs, 20 miles.   Suprisingly, Thomas didn’t warm to Johnny Cash,   on the other handbrake,   Dusty definitely pumps  his petrol Diesel.  

Dusty Springfield bounced us to In the middle of nowhere

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blue bonnet

Thursday, April 30th, 2009 | tags: , , , ,  |

blue sonnet reflected rapeseedThomas swirls  along roads built to bounce him and give me lots of   steering opportunities, through violently yellow  rapeseed fields, between hedges who’s vaulting arms meet above us.  

Thomas purrs and whirrs

Wendy  curls and twirls

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today I am a bunny

Saturday, April 25th, 2009 | tags: , ,  |

Please drive carefully, use adequate protection and ensure  all comments are  12 rated.  

Thank you.

SylvaC collection

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gotta feel for my automobile

Monday, April 20th, 2009 | tags: , , , ,  |


Emotional attatchments to animate, vibrating, warm, supportive, stylised objects.   It happens.   You may have noticed my recent focus on my new comrade, Thomas.   I’ll try to keep my enthusiasm away from the too-tedious-for-700-yawns range.   Try.

This week I’ve been humming an appropriate  Queen song from their debut album A night at the Opera.

Queen sang  I’m in love with my car

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popping sensible pills

Tuesday, March 31st, 2009 | tags: , ,  |

Family House enjoyed breakfast  with the  live BBC  coverage of the  boys in the Melbourne F1 race:

It’s not over yet (lap 30 of 58)

Fisichella has missed his box,   Fisichella has  previous for missing the box

he’s just had a moment

we’ve lost a Renault

The Maclaren has clearly got the grunt,   it just hasn’t got the grip

he’s just popped a sensible pill

It’s a living thing an F1 race

Lots of excitement  was consumed and Tea spilt.    The outstanding performance by the former Honda Formula 1 racing team,    beautifully demonstrate how an asset sold-off by a retrenching multinational company (Honda) can quickly turn their product into an inspiration following a management buyout.       But then the shine was taken off the win by the subsequent announcement of substantial redundancies.  

Hoorah!… Oh!


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today I am an arachnid

Wednesday, March 25th, 2009 | tags: ,  |

Garden Spider

Please tread carefully while  addressing your comments and cupboards appropriately.  

Thank you.

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quite good

Monday, March 9th, 2009 | tags: , , , , ,  |

In 1983 a poster in the local Student’s Union said ‘The Housemartins are quite good,   London – 0, Hull – 4  .   Being as the ever sensible and caring mumzie hails from Hull and ‘quite good’ is well-worthy praise I popped along to enjoy an unexpectedly outstanding evening of hip wiggling, cardigan-wearing, socialist music of fitting proportions.        They also had a fairly prophetic perspective on bankers.

The Housemartins sang sheep

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today I am a mouse

Wednesday, February 25th, 2009 | tags: ,  |

Please address your comments and garments  appropriately.  

Thank you.

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a bit sensitive

Tuesday, February 24th, 2009 | tags: , , , , , ,  |

Hairdresser Business Owner (HBO): you’ve been in before haven’t you?

Wendy: yes,  only once  several months ago,   its grown a lot and kept a very good shape, it was a good cut

HBO: yes,   I remember. Lucia, the Phillipino lady, cut your hair really short.   She’s in the Phillipines as the moment,   she owns a bed and breakfast there and its their peak season,   its alright for some!

HBO: your scalp is a bit sensitive,   do you have a stressful job?

Wendy: (giggles) Sort of because…(unpublishable)

While the assistant washes my way-past-its-cut-by-date mop the HBO checks her records.  

HBO: you came in here  last September, no wonder its grown so much

Wendy: I’m impressed that you recognised me

We talked about her business,   she hasn’t been hit by the credit crisis because ‘everyone needs a haircut’   and her business has been established for over 9 years.   We both agreed that we liked Reading a lot because of the nice people we’ve met here.   She was born in Reading,   studied in London with Vidal Sassoon,   travelled the world then came back to Reading to set-up her business.  

It’s the best haircut I’ve had in over a decade.  

I’m a very happy bunny

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furry friends

Saturday, May 12th, 2007 | tags: , , ,  |

Mr. AFHarrold’s recent book contains hand drawn pictures of animals doing surrupticious animal things  and  real handwriting to explain thier naughty subversiveness in a child-friendly manner.   It’s also quite funny.   AFH has a talent for insight into the secret lives of furrifriends,   rhyming words and prompting a giggle.   But best of all,   for me,  this book sneaked into  my mailbox on a grimm drizzly evening and is making its way to my handbag for those emergency, on the road, poetry moments.

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