Nov 28 2008

miniscule train robbery

while waiting for a train

wendy: a medium sized mocha please

cashier: £2.45

Wendy Hands over the cash and waits

barista:  medium Latte

Wendy:  is that for me?  I ordered a mocha,  are you making a mocha next?

barista: I don’t have an order for a mocha

man in queue behind me:  actually, you ordered a Latte

Wendy:  checks receipt,  it clearly states Mocha £2.45, shows receipt to man in the queue behind me to verify that I remembered correctly, checks cost of Latte (£2.35)

cashier:  she did order a mocha

train pulls into station

Wendy:  I’ll take the Latte, keep the tip 


Aug 11 2008

branding #5: chic boutique

The Great Western Hotel in Reading has been re-branded to a Malmaison Hotel. This style appears to be referred to as ‘chic boutique’.  Judging by the internal decor boutique chic means purple velvet furnishings,  lashings of pink,  large-swirly-print dark-wallpaper and an angular-geometric floor covering all held together with elevator music and a hint of stale cigarette smoke. 

According to the Malmaison-branded paper-wrappers on the Napkins:  Malmaison. Eats. Drinks. Sleeps

This sounded uninspiringly basic 

I tried the eggs benedict,  or rather egg benedict,  just the one egg and half a muffin.  The ‘eats’ were not impressing me,  the ‘drinks’ didn’t include any real ales.  Apart from myself the only other customers in the bar on this Saturday afternoon were a couple of Hotel guests from the romantic together while speaking in Dutch.  After trying the ’sleeps’ while waiting about 15 minutes for any member of the Bar staff to actually come into the bar I  gave-up on the ambition of eating a pudding and walked into the boutique reception area to ask if they could arrange to bring me my bill (US = check). 

It was unisnpiringly basic

However,  all of that said, I do have it on good authority that they have a fabulous suite with an en-suite train-set that is mumzie-impressingly-good.  I may have to get a second, mumzie, opinion on this.  Certainly I can see how a train-set is in keeping with the original,  pre-boutique, Great Western Railway (GWR) branding…

Luckily,  the chic boutique rebranding hasn’t yet spread to the external original architecture that conveys something of the original standing of the GWR.

 


Apr 07 2008

early onset of curmudgeonism

category: female condition
scribble tags: ,

received in an email from a boy sent to a distribution list of mainly boys including the odd non-boy like me: 

we had a Soccer-game and it was great Fun (even 1 Female attended :))

can you see any problem here or is refering to a gender-based stereo-type based on predominant current behaviours acceptable?


Apr 06 2008

branding. part 2

category: using things
scribble tags: , ,

facilitator:  put your hand up if you’ve been to MacDonalds in the last week.

about 70% of the class raise their hands.  The facilitator points out that desptie many negative associations people still purchase the product.   Under my breath, I mutter that I’ve never been into MacDonalds.    Things start to go downhill.

facilitator:  BMW,  what words do you associate with BMW?

I frantically try to search for a word to cover shafted the failing British car industry.  Hearing other people generate words like ’stylish’, who am I in a room with…  …they go to Macdonalds and think BMW is stylish?  Am I in the wrong place?  I get frustrated with my inability to find one word that covers the true depth of my dislike for BMW

Wendy:  Bastards

Then we move on to consider Coca Cola.  The word ‘Yuck’ comes to mind,  the rest of the class are generating words like ‘red’ and ’sugar’.  I realise that I haven’t knowingly drunk anything produced by that company in the last 2 decades.  The girl stood next to me smiles and talks to me about how addictive and wonderful Coca Cola is.  I toy with the idea of telling her that I find the brand Coca Cola product terminally icky but decide that I should hold off on becoming a fully-fledged curmudgeon for at least another 10 years… …and return her enthusiasm with a smile….




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